Project information

This photography project aims to explore the beauty in the ordinary, capturing candid moments from everyday life. With a focus on natural light, vibrant colors, and unique perspectives, the goal is to tell authentic stories through simple, laid-back imagery. By blending urban and natural environments, the project seeks to highlight the subtle contrasts and textures that often go unnoticed, creating a visual narrative that's both creative and relatable.

Client

Nike

Service
Content Creation
Digital Marketing
E-commerce Solutions

Images picked for you

Partner since 2021

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Target

The goal is to capture the beauty of everyday life through laid-back, candid photography. Play around with natural light, different angles, and rich colors to create a vibe. Focus on authentic moments in both city and nature settings, bringing out contrast and texture. Keep it simple, creative, and fun.

Result

The final collection showcases a series of candid, everyday moments that highlight the beauty in the ordinary. Using natural light and varied perspectives, the images capture authentic stories with vibrant colors and rich textures. The photos blend urban and natural settings, offering a relaxed yet creative visual narrative that brings contrast and movement to life.